One of the largest UK-facing celebrity endorsed online casino operators

Helped build one of the largest UK-facing online casino brands from the ground up. Delivered numerous redesigns and enhancements through various roles at the company. I defined the all the UX and spearheaded the business’s move to mobile-first. I also built the brand’s organic SEO visibility from scratch to become one of the best ranking casinos in the industry.

  • Date: 2012-2016
  • Website:
  • Skills: Wireframing, UX Design, SEO